Why keep it simple you ask?  You want to attract the masses.  Emulate what works and sells. Vogue is a great example.

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Here’s how to build a Portfolio that will make you money!

Take it easy on the concepts and ideas when shooting for your portfolio.  There is a fine line between couture and corny. It takes the right model, lighting, styling, and photographer to pull it off. Don’t get caught up in overly made up faces and kooky ideas with newbies. These tests will not land you a paying job.

I want you to think about the makeup in household media that surrounds you.  Rarely do you see crazy hair, glitter or airbrush stencil in the advertisement around you.  Those are the jobs that pay a makeup artist good money.  The sooner you fill your portfolio with stunning faces of natural beauty the sooner your book will work for you.

I’m not saying you shouldn’t be creative and have fun. Showing off your flair has a place here and there to keep your book interesting, but clean simple beauty should be your first and primary focus.

Happy Testing,  Mary RC